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Higher Conversion Sales Letters in Commercial Real Estate Agency
When you work as an agent or salesperson or agent in commercial real estate, sales letters should be part of all your marketing campaigns. Those campaigns can be for you personally, your office, or your listings. Whatever the reason for the letter, they have a place and a use. You can convert good enquiries and…
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Here is How You Can Improve Your Commercial Real Estate Agency Business in 2013
In many segments of the real estate industry today, some would say that the rate of enquiry is slow and the listings take a long time to convert to a closed deal, albeit a sale or lease. The Buyers, Sellers, and Tenants that we work with have a slower cycle to making decisions and taking…
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Prime Prospecting Time in Commercial Real Estate Agency
In commercial real estate, you should devote 2 or 3 hours per day to what I call ‘prime prospecting time’. It is the time that you devote to building your agency business and market share and listings. Most real estate agents hate prospecting. Unfortunately for them it is a part of the business and is…
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Negotiation Tips for Commercial Real Estate Agents
When it comes to selling and leasing commercial or retail property today, buyers and tenants like to have some gain as part of the negotiation. Expect that it will happen and have your facts and fall-back position ready. Set the bottom line below which nothing will drop below. Your job is to reach the best…
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Key Prospecting and Networking Tips for Commercial Real Estate
In commercial real estate today, the prospecting process is critical to your career. On that basis, the earlier you start prospecting as part of your daily activities, the more successful you can be over time. If you neglect your prospecting processes, you are doing yourself a lot of financial damage, and creating a loss of…
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Direct Mail Strategies for Commercial Real Estate Agents
In this time of technology and e-mail, the traditional letter is even more effective and powerful as a marketing tool. Far too many commercial agents rely solely or largely on e-mail as part of their marketing effort. Develop a direct mail strategy to add to any other marketing activities that you currently undertake. In saying…
