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Why You Should Get Passionate About Commercial Real Estate Brokerage
It is hard to get results in anything unless you are passionate about what you do. Commercial real estate brokerage is a bit like that. There are plenty of pressures and issues to contend with in the industry, so if your ‘head’ and ‘heart’ are not firmly in the issue then it gets a whole…
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How to Put More Marketing Suspense into Your Commercial Real Estate Marketing
In commercial real estate brokerage today every exclusive listing should be part of a staged marketing campaign. In other words, the listing and the advertising should be shaped and released strategically. (N.B. these ideas are also sent out to regularly to our friends in Commercial Real Estate Online Snapshot to help amplify brokerage results…. Get…
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How to Create Successful Client Contact Systems in Commercial Real Estate Brokerage
In commercial real estate brokerage, the contact cycles that you create with your clients and prospects will help or hinder you when it comes to business opportunity and growth. The creation and the management of your database is a very special process requiring a commitment of time and a commitment of skill development. (N.B. these…
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How and Why You Must Control Your Commercial Real Estate Sale

Some commercial property sales are difficult and protracted. Some properties are large and complex. Many things need to be covered correctly and documented accurately. What is happening here? Even when the deal seems to be ‘done’, the whole thing can fall apart later, especially if you don’t watch the important facts and stages of the…
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How to Undertake a Shopping Center Customer Survey
In undertaking a retail shopping center survey, the questions that you ask will impact the results that you seek. Always plan the process. Understand the retail property for what it is, where it is located, and what you are trying to achieve. (N.B. these ideas are also sent out to regularly to our friends in…
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How to Use Keywords in Commercial Real Estate Marketing
When you market a commercial property for sale or lease, you should do so from the perspective of the target market or audience, using the right words and phrases that attract interest and inquiry. (N.B. these ideas are also sent out to regularly to our friends in Commercial Real Estate Online Snapshot to help…
