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Direct Mail Strategies for Commercial Real Estate Agents
In this time of technology and e-mail, the traditional letter is even more effective and powerful as a marketing tool. Far too many commercial agents rely solely or largely on e-mail as part of their marketing effort. Develop a direct mail strategy to add to any other marketing activities that you currently undertake. In saying…
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Commercial Real Estate Agents – Networking Local Businesses for Real Market Opportunity
When you work in a commercial real estate agency you can get a lot of valuable information from the local business owners. For this reason they should feature in your cold calling efforts every day. Many agents will focus on just property owners as part of their networking process for new business; whilst that in…
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Commercial Real Estate Agents – Tips for Finding New Salespeople
When you run a commercial real estate business, it is always hard to find the right people to help you build your business. Most new salespeople will claim to have the necessary drive and commitment to do what is required, but in the majority of cases, they will not have the factors that produce great…
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How to Build Your Commercial Real Estate Market Today
When you work in commercial real estate agency, it is important that you have a prospecting model to support your momentum and market share. This is a personal process, and has little to do with the agency that you work for. The agency may provide you with some profile, but they would not normally produce…
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Industrial Property Agents – Leasing Tips With Heavy Industry
The customization of an industrial property is achieved through the integration of the real estate, its established and new property improvements owned by the landlord, and the machinery and inventory of the tenant. This relationship can occur as part of the lease negotiations between the tenant and the landlord. If the customization of the plant…
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Goal Setting in Commercial Real Estate Agency Today
In commercial real estate sales and leasing, the process of setting goals will help you stay on track in your personal business and marketing plan. In this property market one thing is certain, everything changes quite frequently. For this very reason, a good goals focus system will help you maintain your momentum to the market…
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Laws of Prospecting and Cold Calling in Commercial Real Estate
In today’s commercial property market, listings and commissions can be a bit challenging. That being said, top agents know how to prospect on a regular basis and build their pipeline of opportunity. It is the pipeline that helps them with quality listings stock and qualified buyers or tenants. In any property market, the prospecting process…
