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The Important Advantages of Knowing Your Commercial Real Estate Market
In commercial real estate brokerage there are plenty of things happening in most property markets in a continuous way. Businesses are looking to change or relocate their activities to improve corporate performance and income generation; property investors are looking to expand or change investment portfolios. On that basis there are some good things for every…
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Brand Marketing Strategy in Commercial Real Estate Brokerage
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How to Make Cold Calling Easier and More Successful
Cold calling remains a frustration for many salespeople. Commercial real estate brokerage is no exception. The fact of the matter is that when you get the process of direct calling and database management under control, it gets a lot easier in connecting with new people and growing a valuable list of clients and prospects to…
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6 Factors of a Sales Drive in Commercial Real Estate Brokerage
At different times of the calendar year there will be good opportunities to run a sales listing drive. As part of that you will be choosing the best methods of marketing and sale. Business and investor sentiment will also have something to do with the choices made here. (N.B. these ideas are also sent out…
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The 80 20 Rule for Commercial Real Estate Brokerage
In commercial real estate today, most of your results (in commissions and listings) will be created through specific involvement with just the top 20% of your clients. Understanding just who are the clients in the top 20% is the important issue to work through. You could say that they are the VIP clients that you…
