Commercial Real Estate Online by John Highman

Tag: advertising

  • Commercial Real Estate Brokers – Ways of Establishing Penetrating Online Marketing

    If you haven’t worked it out yet, online marketing is taking over commercial real estate advertising and property promotion.  Every year there are new things to do and learn as part of property promotion in both sales and leasing.  It is regrettable that many agents and brokers just do the ‘ordinary stuff’ in commercial real…

  • Create Some Marketing Suspense in Commercial Real Estate Advertising

    When it comes to promoting a commercial property for sale or lease, try to put some suspense and anticipation into the property campaign.  Get away from ‘generically’ marketing, and be very specific in your promotional efforts. Know the Property Look at the property for what it is and the strengths that the property provides over…

  • Tips for Conditioning Your Client on the Commercial Real Estate Leasing Market

    When it comes to leasing commercial property today make sure that you understand the current market conditions, and that you convey those market conditions to your local clients, landlords, and the tenants that you serve.  Our industry is not an experiment; it is a very specific process and it is established on set investment, marketing…

  • Classic Commercial Real Estate Sales Letters

    In the commercial real estate brokerage today, the classic sales letter will always create opportunity for an agent or broker if the process is put in place successfully and consistently.  It is necessary to understand the logic behind the process, the timing of the letters, and the requirement to do it regularly. It is a…

  • Exclusive Listing Strategies in Commercial Real Estate Brokerage

    In commercial real estate and brokerage, the exclusive listings that you convert and create will help you build market share.  Open listings are generally a waste of time and any results that you get from the open listing process will be a process of luck more than anything else. In some markets and with some…

  • Commercial Real Estate Agency Internet Marketing Ideas and Tips

    With the internet today, commercial real estate agents have many tools at their disposal.  They can market not only their properties but also themselves comprehensively and effectively.  If you are struggling with getting your name into the property market as a top agent, this audio recording will give you some ideas and processes to use.…

  • Marketing Ideas for Commercial Real Estate Agents

    In commercial real estate agency, the marketing process that you choose today will have significant impact on the outcomes that you require with new inspections and fresh negotiations.  Every property that you take to the market should be carefully structured into a targeted marketing campaign. Here are some more marketing tips from our main commercial…