In commercial real estate advertising and marketing, you need to carefully consider the channels of media that you use for your agency and for your listings. On that basis you should also be tracking the advertising responses that you achieve in all the different channels of media. Some will be more relevant than others for […]
When you work in commercial real estate sales and leasing, you will find that the cold calling process is really tough to get started. That being said, it is still one essential part of being a good commercial real estate agent or realtor. The biggest challenges in the cold calling process are a combination of […]
In commercial real estate agency it is common for the property owner to put you under some pressure to accept their price or rental in a listing situation. If you do that, you will commonly finish up with a listing that is over the mark or could contain errors. A listing with problems will not […]
When taking a commercial property to the market for sale or for lease, the marketing campaign will be significantly impacted by the quality of the advertising copy used in the various channels of media. Many property agents are not good at writing advertisements and therefore the marketing campaign suffers from the very start. Before commencing […]
When selling or leasing commercial real estate, the process of sending emails to prospective customers and clients is highly effective and very useful. That being said, there are different ways to approach the Email marketing process with commercial property and some rules to follow. All commercial real estate agents and salespeople should be using an […]
Here are some tips to help you build your commercial real estate profile on the internet as an expert salesperson or agent.
When it comes to selling or leasing commercial real estate today, the marketing plan process is fundamental to getting the message out to the market. Property investors and business owners have to be attracted to the property given its attributes, improvements, design, and functionality. A good marketing plan will do this even when the property […]