The commercial real estate market of today has some challenges to deal with. In most cases it is a slow market or there is an abundance of unsold properties, and or vacant premises for lease. The property market doesn’t disappear; it just changes. That change factor is what we as commercial real estate agents can […]
Tag: marketing process
In this time of technology and e-mail, the traditional letter is even more effective and powerful as a marketing tool. Far too many commercial agents rely solely or largely on e-mail as part of their marketing effort. Develop a direct mail strategy to add to any other marketing activities that you currently undertake. In saying […]
The process of advertising a commercial property for sale or for lease may have changed somewhat over recent years, but the need to promote the property remains as important as ever before. Every property listing is a great excuse to talk to local business owners and property investors; in this way you will get more […]
In today’s commercial property market, listings and commissions can be a bit challenging. That being said, top agents know how to prospect on a regular basis and build their pipeline of opportunity. It is the pipeline that helps them with quality listings stock and qualified buyers or tenants. In any property market, the prospecting process […]
When it comes to you the agent connecting with the client or prospect and pitching your commercial real estate services, practice and relevance will help you convert more listings in the right way and at the right time. In a tough commercial property market, you really do need top presentation skills to match your sales […]
Here is an interesting question to ask any commercial real estate salesperson. ‘What are you not doing today that you should be doing?’ In the answer that you get you will likely find the big problems that are holding them back from achieving more from their market. Here are the things that most commercial sales […]
In commercial real estate you will be doing proposals for your clients and prospects on a regular basis. You would think that being asked to do a proposal is a good thing; in some ways it is, although many a prospect will ask you for a proposal simply to get rid of you. The hard […]
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