Cold Call Prospecting for Commercial Real Estate Agents Today

In this property market the cold calling process is more important than ever before.  The agents and salespeople that lift the telephone every day and make more calls to new people are still doing the deals.

It is a sad fact that the cold calling process is neglected by so many salespeople.  The only reason for this is call reluctance.

In markets that are frustrated and generally slow like that currently, the number of people that you can tap into is the key to generating enquiry.  There are still successful businesses out there that need and assistance with their property activity.  If anything there is now a better selection of property to purchase and lease.

After coaching many people over the years I can see the most successful people being those that still continue the regular prospecting calls every day so that they can build their database with new and fresh opportunity.   See more comments here

By John Highman

John Highman is an International Commercial Real Estate Author, Conference Speaker, and Broadcaster living in Australia, who shares property investment ideas and information to online audiences Worldwide.