Signboards Sell or Lease a Commercial Property Faster

When real estate agents take on a listing of a commercial property to sell or lease, the marketing campaign in this economic climate is
critical to get the message out.  It all goes back to one established fact that should be implemented in every property promotion.

The buyers and tenants of any commercial property transaction usually come from the local area.  For this very reason the signboard remains the most effective and cost efficient promotional tool to market property today.  They are:

  • Clean branding
  • Good initial detail
  • Silent sellers of the property
  • Constant local image promoter
  • Cost efficient for the agent and the property owner

The more signboards that a real estate agent has placed on properties in a local area, the better the enquiry.  Sellers and landlords will select the agent with most market presence and enquiry churn.

Everything is linked and it all comes back to the signboard presence that the agent has in the area.  So if you as a real estate agent want to dominate your territory then do it with signs on properties for sale or lease.  You can see more on this and other tools for real estate agents at our website

By John Highman

John Highman is an International Commercial Real Estate Author, Conference Speaker, and Broadcaster living in Australia, who shares property investment ideas and information to online audiences Worldwide.