Commercial Real Estate Online by John Highman

Author: John Highman

  • How to Plan the Perfect Commercial Property Presentation

    In commercial real estate brokerage you only have a brief opportunity to grab the attention of a client and help them see why your property presentation is better than anything else that your competition may be recommending.  You have to plan a perfect property presentation. Let’s take for example a presentation relating to the sale…

  • How to Do a Security Checklist for Commercial Property Management Assets

    When you are involved in the management and the leasing of any commercial or retail property, you will understand the importance of security when it comes to tenancy occupancy, and property performance.  There are many challenges involving security today when you consider different tenancy types, property locations, and asset design. Understand the Property Security Challenges…

  • How to Build Better Business Relationships in Commercial Real Estate Brokerage

    In commercial real estate brokerage I frequently get asked about how new agents can find the right people and clients to serve in their town or city.  The question is so common that I just wonder why those salespeople do not know the obvious or take so long to understand it.  The industry is similar…

  • Create Some Marketing Suspense in Commercial Real Estate Advertising

    When it comes to promoting a commercial property for sale or lease, try to put some suspense and anticipation into the property campaign.  Get away from ‘generically’ marketing, and be very specific in your promotional efforts. Know the Property Look at the property for what it is and the strengths that the property provides over…

  • Commercial Property Leasing – A Tenant Mix Orchestration for Property Success

    In retail property and shopping centre performance today, the tenant mix and the income created from the tenants in occupancy needs to be shaped and improved over time.  That is where ‘tenanting mix orchestration’ is a useful skill to learn and to feed into the property investment strategy. The suggestion here is that the tenant…

  • Develop Some Simple Territory Tactics in Commercial Real Estate Brokerage

    In commercial real estate today there are all types of properties to work on as well as zones of activity.  The opportunities are out there.  That being said I get a lot of questions from new agents as to how they can tap into their property market effectively and directly.  Some simple strategies will help.…

  • Commercial Real Estate Online Podcast 220

    Its the time of year when ideas and momentum is required to ‘fire up’ the property business in the lead up to the end of the year.  In this commercial real estate podcast for agents and brokers I want to cover a few special issues that are really important to attracting listings and commissions. Where…